Published on: Tuesday April 26, 2022
Thailand has decided to lift the mandatory polymerase chain reaction test for travelers entering the country from May 1 to revive the tourism industry after the woes of the pandemic.
The easing of travel restrictions is expected to boost tourists from India – one of the biggest markets for Thailand’s travel and tourism industry. Thailand received two million Indian visitors in 2019, helping the kingdom generate $2.5 billion in revenue. This year, the Tourism Authority of Thailand expects 500,000 Indians, given the number of scheduled flights announced this month.
This year, Thailand launched a campaign called Visit Thailand Year 2022: Amazing New Chapters, in which it will focus on high-spending special interest groups.
Cholada Siddhivarn, director of the office of the Tourism Authority of Thailand (TAT) in Mumbai, said Thailand’s goal was to rebuild the Indian market for which weddings and honeymoons, golf, generation Y and luxury travelers will be key.
Besides, Tourism Authority of Thailand will also participate in India’s biggest tourism promotion event called South Asia Travel and Tourism Exchange in May.
TAT is also organizing an Amazing Thailand Wedding Expo for the first time in Mumbai and New Delhi in May.
Experts say it will be important to ensure sufficient air services and frequencies from metropolitan cities and second-tier Indian cities to Thailand.
Along with India, Thailand will focus on markets like Malaysia, Singapore, South Korea and Japan, and try to increase arrivals from major Southeast Asian source markets like Vietnam and Indonesia.
Exploring new markets and focusing on India will be essential for Thailand, especially because the Chinese market is irreplaceable, which accounted for 28% or 12 million arrivals in 2019.
As Thailand lifts travel restrictions and woos Indian visitors, the country said Indians will have to wait some time for the visa fee waiver policy that Thailand introduced pre-COVID for Indians.
Additionally, the country has not removed all travel restrictions, as visitors will still need to register for a “Thailand Pass”. But the medical insurance policy coverage has now been reduced from $20,000 to $10,000.
Tags: Thailand, Travel